WowWee Untamed: As part of my time with WowWee I worked with the team on creation of a successful IP brand line from the ground up. Using numerous sensors, motors, sounds and lights, this line of affordable, robotic figures sparked the trend for interactive smart figures in the toy industry. My contributions included: overall brand strategy and development, creature design, physical prototyping, play pattern development, deco design & costing, packaging support, and supporting the sales & marketing team with visual assets during launch.
Design Director: Adam Fairless
Senior 3D Modeler/ Digital Sculptor: Jason Webb
Industrial Designer: Stephen Chu
Senior Packaging Designer: Justin Chan